Task: 

Develop a comprehensive communication strategy for 2025 that highlights Kares‘s unique and high-quality product assortment, and transitions from standard sales-oriented messaging to a more lifestyle-oriented communication approach.

Tactics: 

In creating the communication strategy, we carried out a thorough analysis of Kares’s digital channels and the communication and promotional activities of their direct competitors. The valuable and actionable insights gathered in this process informed the development of the yearly marketing communication strategy, which included campaigns, activities, and tactics for both long-term brand building and short-term demand generation.

Results:

The strategy is yet to be implemented, we can’t wait to see it put into action, and the audience’s response.

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